{"id":13855,"date":"2020-05-20T15:34:50","date_gmt":"2020-05-20T13:34:50","guid":{"rendered":"https:\/\/www.retarus.com\/blog\/de\/?p=13855"},"modified":"2022-06-10T09:29:44","modified_gmt":"2022-06-10T07:29:44","slug":"damit-ihre-e-mails-auch-wirklich-ankommen","status":"publish","type":"post","link":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/","title":{"rendered":"Damit transaktionale E-Mails auch wirklich ankommen"},"content":{"rendered":"\n

Wenn das Online-Business w\u00e4chst, generieren die Systeme der beteiligten Unternehmen mehr Bestellbest\u00e4tigungen, Versandinformationen und Rechnungen, kurz: mehr transaktionale E-Mails. Dieses Mehr an Nachrichten kann die E-Mail-Reputation<\/a> der versendenden Unternehmen schw\u00e4chen. Unser Email Deliverability Guide zeigt, wie man dem vorbeugen kann.<\/p>\n\n\n\n

Der Ratgeber definiert die wichtigsten Begriffe f\u00fcr den E-Mail-Versand, gibt Aufschluss \u00fcber Ursachen f\u00fcr Spam-Klassifizierungen und erkl\u00e4rt Verfahren wie DKIM und SPF. Au\u00dferdem enth\u00e4lt das zw\u00f6lfseitige Dokument einen \u00fcbersichtlichen Leitfaden, wie Unternehmen die Zustellrate ihrer E-Mails ausbauen k\u00f6nnen, sowie Tipps f\u00fcr eine optimale E-Mail-Gestaltung.<\/p>\n\n\n\n

Zuverl\u00e4ssige transaktionale E-Mails: Weitere Infos<\/h2>\n\n\n\n

Der Retarus Email Deliverability Guide<\/a> steht kostenlos zum Download zur Verf\u00fcgung. Weitere Details entnehmen Sie bitte unserer aktuellen Pressemitteilung<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Wenn das Online-Business w\u00e4chst, generieren die Systeme der beteiligten Unternehmen mehr Bestellbest\u00e4tigungen, Versandinformationen und Rechnungen, kurz: mehr transaktionale E-Mails. Dieses Mehr an E-Mails kann die Reputation der versendenden Unternehmen schw\u00e4chen. Unser Email Deliverability Guide zeigt, wie man dem vorbeugen kann.<\/p>\n","protected":false},"author":14,"featured_media":13856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_s2mail":"yes","footnotes":""},"categories":[20],"tags":[3023],"class_list":["post-13855","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-news","tag-deliverability-guide"],"acf":[],"yoast_head":"\nDamit transaktionale E-Mails auch wirklich ankommen<\/title>\n<meta name=\"description\" content=\"Unser Email Deliverability Guide ist ein Ratgeber f\u00fcr zuverl\u00e4ssig ankommende transaktionale E-Mails. Jetzt ansehen!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Damit transaktionale E-Mails auch wirklich ankommen\" \/>\n<meta property=\"og:description\" content=\"Unser Email Deliverability Guide ist ein Ratgeber f\u00fcr zuverl\u00e4ssig ankommende transaktionale E-Mails. Jetzt ansehen!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/\" \/>\n<meta property=\"og:site_name\" content=\"Retarus Corporate Blog - DE\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-20T13:34:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-10T07:29:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Thomas Cloer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thomas Cloer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/\",\"url\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/\",\"name\":\"Damit transaktionale E-Mails auch wirklich ankommen\",\"isPartOf\":{\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg\",\"datePublished\":\"2020-05-20T13:34:50+00:00\",\"dateModified\":\"2022-06-10T07:29:44+00:00\",\"author\":{\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/#\/schema\/person\/7f8954d8bf84d75cf384942c5f6cf2e5\"},\"description\":\"Unser Email Deliverability Guide ist ein Ratgeber f\u00fcr zuverl\u00e4ssig ankommende transaktionale E-Mails. Jetzt ansehen!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#primaryimage\",\"url\":\"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg\",\"contentUrl\":\"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg\",\"width\":1280,\"height\":720,\"caption\":\"Treffer Pfeil Dart Ziel\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.retarus.com\/blog\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Damit transaktionale E-Mails auch wirklich ankommen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/#website\",\"url\":\"https:\/\/www.retarus.com\/blog\/de\/\",\"name\":\"Retarus Corporate Blog - DE\",\"description\":\"Immer up-to-date\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.retarus.com\/blog\/de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.retarus.com\/blog\/de\/#\/schema\/person\/7f8954d8bf84d75cf384942c5f6cf2e5\",\"name\":\"Thomas Cloer\",\"url\":\"https:\/\/www.retarus.com\/blog\/de\/author\/thomasc\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Damit transaktionale E-Mails auch wirklich ankommen","description":"Unser Email Deliverability Guide ist ein Ratgeber f\u00fcr zuverl\u00e4ssig ankommende transaktionale E-Mails. Jetzt ansehen!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/","og_locale":"de_DE","og_type":"article","og_title":"Damit transaktionale E-Mails auch wirklich ankommen","og_description":"Unser Email Deliverability Guide ist ein Ratgeber f\u00fcr zuverl\u00e4ssig ankommende transaktionale E-Mails. Jetzt ansehen!","og_url":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/","og_site_name":"Retarus Corporate Blog - DE","article_published_time":"2020-05-20T13:34:50+00:00","article_modified_time":"2022-06-10T07:29:44+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg","type":"image\/jpeg"}],"author":"Thomas Cloer","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"Thomas Cloer","Gesch\u00e4tzte Lesezeit":"1\u00a0Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/","url":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/","name":"Damit transaktionale E-Mails auch wirklich ankommen","isPartOf":{"@id":"https:\/\/www.retarus.com\/blog\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#primaryimage"},"image":{"@id":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg","datePublished":"2020-05-20T13:34:50+00:00","dateModified":"2022-06-10T07:29:44+00:00","author":{"@id":"https:\/\/www.retarus.com\/blog\/de\/#\/schema\/person\/7f8954d8bf84d75cf384942c5f6cf2e5"},"description":"Unser Email Deliverability Guide ist ein Ratgeber f\u00fcr zuverl\u00e4ssig ankommende transaktionale E-Mails. Jetzt ansehen!","breadcrumb":{"@id":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#primaryimage","url":"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg","contentUrl":"https:\/\/www.retarus.com\/blog\/de\/wp-content\/uploads\/sites\/4\/2020\/05\/shutterstock_228157618.jpg","width":1280,"height":720,"caption":"Treffer Pfeil Dart Ziel"},{"@type":"BreadcrumbList","@id":"https:\/\/www.retarus.com\/blog\/de\/damit-ihre-e-mails-auch-wirklich-ankommen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retarus.com\/blog\/de\/"},{"@type":"ListItem","position":2,"name":"Damit transaktionale E-Mails auch wirklich ankommen"}]},{"@type":"WebSite","@id":"https:\/\/www.retarus.com\/blog\/de\/#website","url":"https:\/\/www.retarus.com\/blog\/de\/","name":"Retarus Corporate Blog - DE","description":"Immer up-to-date","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retarus.com\/blog\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/www.retarus.com\/blog\/de\/#\/schema\/person\/7f8954d8bf84d75cf384942c5f6cf2e5","name":"Thomas Cloer","url":"https:\/\/www.retarus.com\/blog\/de\/author\/thomasc\/"}]}},"_links":{"self":[{"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/posts\/13855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/comments?post=13855"}],"version-history":[{"count":5,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/posts\/13855\/revisions"}],"predecessor-version":[{"id":16645,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/posts\/13855\/revisions\/16645"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/media\/13856"}],"wp:attachment":[{"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/media?parent=13855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/categories?post=13855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retarus.com\/blog\/de\/wp-json\/wp\/v2\/tags?post=13855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}