When walking through any public space, one gets the impression that each and every person is using a smartphone. A new survey shows, however, that this is an optical illusion.
For like a year and a half Silicon Valley started spreading the gospel that messaging was set to revolutionize the use of mobile devices, ushering in the post-app era.
These days, fewer and fewer text messages are being sent from person to person. At the same time, the market share of messaging from software applications to personal mobile phones (A2P) and between machines (M2M) is growing all the time.
Although alternative short messaging services (“messengers”) are gaining in popularity all the time, a good old-fashioned SMS is still the only choice if you want to make sure your message is received by all cell phones.
Using WhatsApp as a company poses problems when it comes to the German Data Protection Act, because contacts from the user’s cell phone are transferred to WhatApp’s servers. Corporate users of the service could be held liable (accompanied by significant monetary penalties!), because they are aware of this. Attorneys therefore unanimously recommend not using WhatsApp for professional purposes.