{"id":26465,"date":"2023-05-08T14:08:13","date_gmt":"2023-05-08T14:08:13","guid":{"rendered":"https:\/\/www.retarus.com\/blog\/satisfied-customers-are-the-best-customers\/"},"modified":"2026-08-07T10:36:25","modified_gmt":"2026-08-07T10:36:25","slug":"satisfied-customers-are-the-best-customers","status":"publish","type":"post","link":"https:\/\/www.retarus.com\/blog\/en\/satisfied-customers-are-the-best-customers\/","title":{"rendered":"Satisfied customers are the best customers"},"content":{"rendered":"\n
Now this is what customer satisfaction looks like: Retarus is 100% recommended by their customers in Gartner Peer Insights and received a Net Promoter Score of 62 in a recent customer service survey. <\/p>\n\n\n\n
How does a company measure customer satisfaction? Understanding the customer wants and needs and ensuring that every product or service matches those expectations are essential to any business\u2019 success. It is critical that every company utilize standardized methods of measurement to capture customer satisfaction in order to get unbiased and actionable data. These insights are an essential building block that the business will use to fortify their offerings, making them even more valuable for their clients.<\/p>\n\n\n\n
One such essential measure of customer satisfaction is the Net Promoter Score. This score is a market research metric based off a survey question posed to respondents asking them the likelihood that they would recommend a company, product, or service. It is measured on a scale from a low of 0 to a high of 10.<\/p>\n\n\n\n
From May 2022 to March 2023, Retarus conducted a Customer Service survey with a total of 129 customers. They were asked multiple questions on the topic of their satisfaction as it relates to the quality of the service and support they receive at Retarus. One specific question from the survey pertained to Net Promoter Score, asking respondents \u201cHow likely are you to recommend our support to others?\u201d<\/p>\n\n\n\n
An impressive 72% of respondents were categorized as \u201cpromoters\u201d (providing a rating of 9 or 10). A meager 10% of respondents were categorized as \u201cdetractors\u201d (providing a rating of 6 or lower). Subtracting the detractor score from the promoter score delivers the Net Promoter Score, an impressive 62. For reference, a Net Promotor Score of 50+ is considered \u201cexcellent\u201d.<\/p>\n\n\n\n