{"id":4741,"date":"2020-07-03T12:51:51","date_gmt":"2020-07-03T10:51:51","guid":{"rendered":"https:\/\/www.retarus.com\/blog\/en\/predelivery-logic-rule-based-email-workflows-and-policies-from-the-cloud"},"modified":"2024-05-07T13:17:19","modified_gmt":"2024-05-07T11:17:19","slug":"predelivery-logic-rule-based-email-workflows-and-policies-from-the-cloud","status":"publish","type":"post","link":"https:\/\/www.retarus.com\/blog\/en\/predelivery-logic-rule-based-email-workflows-and-policies-from-the-cloud\/","title":{"rendered":"Predelivery Logic: Rule-based Email Workflows and Policies from the Cloud"},"content":{"rendered":"\n

Maintaining full control over the complex communication channel that is email, with all its intricacies, is becoming ever more challenging. Not only is high-performance routing required within complex company networks, but critical business issues such as process automation are also becoming increasingly difficult to cover by means of standardized solutions.<\/p>\n\n\n\n

Email Routing: Enterprise Customers are Calling for More Control<\/h2>\n\n\n\n

These days, when we speak to our large enterprise customers in the course of ongoing projects, the feedback they give us leaves no doubt: Overcoming the challenges posed by this new complexity, requires an intelligent, flexible approach \u2013 especially for the (partial) migration of their email communication and security into the cloud. What\u2019s more, companies are increasingly looking for ways in which they can have more control over incoming email traffic as early in the process as possible, ideally before the messages have even been delivered to the company\u2019s own infrastructure. Once the email has already made it through to the company\u2019s servers, applications or even inboxes, it may actually be too late to put many policies and guidelines into practice.<\/p>\n\n\n\n

Configuration of flexible rules by IT managers<\/h2>\n\n\n\n

Retarus Predelivery Logic is our answer to this challenge. With this innovative new service, emails are already analyzed and optimized according to a set of customer rules when interacting with the Retarus Enterprise Cloud \u2013 even before they have been forwarded to the customer\u2019s infrastructure. The Predelivery Logic service allows IT managers to control, organize, redirect or adapt all email traffic based on defined rule sets \u2013 each consisting of conditions and actions. This results in maximum flexibility and virtually unlimited ways of combining options with respect to the specific use scenario. In addition, it doesn\u2019t matter at all whether the company is running its own email infrastructure on premises or as a cloud service. On the contrary, hybrid environments are where Predelivery Logic is often best able to show its full range of benefits.<\/p>\n\n\n\n

Predelivery Logic is provided by way of self service via Retarus\u2019 Enterprise Administration Services (EAS) portal. There, all rules can be entered, changed at any time, or prioritized transparently using an editor. Needless to say, Retarus\u2019 experts are available, on request, to advise you on setting up rules and implementing policies at all times.<\/p>\n\n\n\n

Workflow Automation: More than \u201cjust\u201d a Policy Engine<\/h2>\n\n\n\n

With the Predelivery Logic service, Retarus goes far beyond what the market generally calls a \u201cPolicy Engine\u201d, both in terms of scope and functions. While our service indeed offers user-based routing of emails to defined servers\/locations within the company network or its subsidiaries, Retarus\u2019 approach goes a whole lot further. Predelivery Logic additionally makes an important contribution to enabling the automation of critical business processes. For instance, the service makes it possible to specify how emails should be processed, based on their content or language. Potential use cases could include automatically pre-sorting messages sent to the contact center (i.e. to info@ or support@ addresses). Depending on the language or content of the email\u2019s body text, as soon as emails are received, the Retarus Secure Email platform already routes the message to a server in the correct country organization or directly to the responsible department at the company. The service also enables fully automatic, rules-based email processing \u2013 from rewriting the email address to adding tags (keywords) to the subject line.<\/p>\n\n\n\n

Availability and beta-testing<\/h2>\n\n\n\n

A fully cloud-based service, Predelivery Logic is an integrated component of the Retarus Secure Email platform. The service will officially be available from the beginning of August. Once again, our existing customers will be given the opportunity to participate in beta-testing and will automatically be receiving an invitation via email in the next few days.<\/p>\n\n\n\n

Adding value for channel partners<\/h2>\n\n\n\n

Within our channel business, Predelivery Logic also opens up totally new options for all Retarus\u2019 partners to contribute their own know-how and process expertise to customer projects in a targeted manner, by creating their own rule sets or processing and distributing emails from other business applications within their own portfolios. In this way, our partners also generate significant added value compared with selling standardized security services. You can find out more about Retarus\u2019 partner program at partner@retarus.com<\/a>.<\/p>\n\n\n\n

Enhanced security and Bounce & Response Manager<\/h2>\n\n\n\n

Building on this new technology, Retarus is also offering new services for our Email Security and Transactional Email customers. This includes the option of setting up their own security rules (e.g., in accordance with GeoIP) to optimize the email security service, as well as a highly effective Bounce and Response Manager for dealing comprehensively with inbound traffic, in combination with our Transactional Mail service. More details will soon follow in this blog.<\/p>\n","protected":false},"excerpt":{"rendered":"

The new service allows IT managers to control, organize, redirect or adapt all enterprise email traffic based on own rule sets – far beyond what the market generally calls a \u201cPolicy Engine\u201d.<\/p>\n","protected":false},"author":12,"featured_media":10250,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"\n

Slack hat heute Slack Connect vorgestellt. Zahlende Firmenkunden k\u00f6nnen damit Slack-Channels mit bis zu 20 anderen Unternehmen teilen. E-Mail ist deswegen aber noch lange nicht \u00fcberfl\u00fcssig.<\/p>\n\n\n\n

Das hat Slack-Chef Stewart Butterfield<\/a> im Gespr\u00e4ch mit \u201eWIRED\u201c erneut ausdr\u00fccklich betont. \u201eWir m\u00fcssen E-Mail nicht killen. Das hatten wir auch nie vor\u201c, sagt der Slack-CEO in dem insgesamt lesenswerten Interview<\/a>. \u201eE-Mail erf\u00fcllt so viele Zwecke, und es hat aus meiner Sicht auch einige echte Vorteile, speziell weil es der kleinste gemeinsam Nenner ist. Das mag jetzt negativ klingen, ich meine es aber nicht so: E-Mail ist ein universeller Standard.\u201c Jeder k\u00f6nne einen eigenen SMTP- oder IMAP-Server betreiben, und im universellen Namespace E-Mail k\u00f6nne jeder jedem schreiben.<\/p>\n\n\n\n

Recht hat er, der Herr Butterfield. Aber auch wenn im Prinzip jeder seine E-Mail-Server selbst aufsetzen und betreiben kann, raten wir doch dazu, die E-Mail-Kommunikation \u2013 unverzichtbar, doch zumeist nicht Kerngesch\u00e4ft - an jemanden auszulagern, der sich damit auskennt. Wir bei Retarus zum Beispiel verstehen uns ganz hervorragend auf E-Mail-Sicherheit<\/a> (inklusive Business Continuity<\/a>) und Massenversand mit hoher Reputation aus Applikationen<\/a>.<\/p>\n\n\n\n

Wenn Sie mehr dar\u00fcber erfahren m\u00f6chten, schauen Sie doch einfach mal auf unserer Webseite<\/a> vorbei oder wenden Sie sich gleich pers\u00f6nlich an Ihren Ansprechpartner vor Ort<\/a>.<\/p>\n","_et_gb_content_width":"","_s2mail":"yes","footnotes":""},"categories":[66,8,9],"tags":[44,102,3590,3591,3592],"class_list":["post-4741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud","category-news","category-product-news","tag-email","tag-email-security","tag-policy-engine","tag-predelivery-logic","tag-workflow-automation"],"acf":[],"yoast_head":"\nWorkflow-Automatisierung aus der Cloud mit Retarus<\/title>\n<meta name=\"description\" content=\"Mit der Predelivery Logic den gesamten Enterprise-E-Mail-Workflow automatisieren, organisieren, umleiten und anpassen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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