Other Customer Story

Technology that helps: Retarus supports Ambulance for Kids with WebExpress

Retarus supports non-profit organizations both through donations and with free software. Ambulance for Kids, for example, uses the multichannel messaging solution Retarus WebExpress to implement fundraising campaigns, carry out press work and coordinate operations efficiently. Retarus is also involved beyond the provision of technology, for example by co-financing an escort vehicle for rescue missions.

Initial Situation

Coordinating humanitarian aid efficiently under extreme conditions

Ambulance for Kids is an NGO based in Essen that was founded based on the experiences of its founder, Marc Friedrich, during medical evacuations of children in the wake of the war in Ukraine. The organization focuses on emergency medical care, intensive care, and the transport of critically ill children from crisis zones to safe hospitals both domestically and abroad. In addition, orphans and families from frontline areas are evacuated in emergencies.
Since Ambulance for Kids does not receive any government funding, the organization relies entirely on donations.

Objective

Increase range and ensure reliable communication

The aim was to establish an easy-to-use, scalable solution that:

  • donation campaigns can be managed efficiently and large groups of recipients can be reached
  • Press work is professionalized to increase awareness
  • volunteers can be coordinated quickly and purposefully
  • communication is guaranteed at all times in crisis and emergency situations

Retarus WebExpress allows us to control email campaigns according to our needs and send them to a large group of recipients. One major advantage is that Retarus is a member of the Certified Sender Alliance as an email provider, which also guarantees secure delivery to webmail providers."

Marc Friedrich, CEO and founder, Ambulance for Kids gUG

Specific challenges / Approach

Retarus WebExpress as a central communication platform

With Retarus WebExpress, Ambulance for Kids relies on a browser-based solution that can be used directly without any installation effort. In their day-to-day work, the team uses WebExpress to efficiently manage central communication processes.

Specific areas of application at Ambulance for Kids

  • Donation campaigns: Sending email campaigns to generate donations – with high delivery reliability, even with webmail providers
  • Press relations: Efficient approach to extensive press distribution lists to increase the visibility of the organization despite limited administrative resources
  • Emergency communication via SMS: rapid alerting and coordination of emergency services, communication even if Internet connections fail in crisis areas and direct feedback function for better operational planning

The simple operation via the browser enables the team to create, start and control campaigns without any technical effort – even under time pressure.

Benefits

Efficient communication as an enabler for rapid assistance

By using WebExpress, Ambulance for Kids benefits from:

  • High reach: Effective addressing of large target groups for donation and information campaigns
  • Reliability: Reliable delivery even under difficult technical conditions
  • Speed: Short-term activation of campaigns and emergency communication
  • Simplicity: Intuitive use without additional IT resources
  • Flexibility: Combination of e-mail, SMS and fax communication for different scenarios

Retarus WebExpress at a glance

  • Multichannel SaaS solution for e-mail, SMS and fax
  • Sending personalized email campaigns to large distribution lists
  • SMS campaigns in 99% of mobile networks worldwide
  • Send faxes to thousands of recipients with just a few clicks
  • Intuitive web interface for contact management, campaign planning and reporting
  • High delivery rates thanks to robust infrastructure and CSA certification

Conclusion

Technology provides support where every minute counts

The collaboration shows how digital communication solutions can make a direct contribution to humanitarian aid. By using Retarus WebExpress, Ambulance for Kids can increase its reach, respond faster and efficiently coordinate life-saving missions.

Support Ambulance for Kids

Ambulance for Kids gUG relies entirely on donations to continue its life-saving work. If you would also like to support the work of Ambulance for Kids, you can find more information at:
https://ambulanceforkids.org/jetzt-spenden/