Marketing
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Flexible customer communication: winkler opts for Retarus
Lire la suiteThe winkler Group is one of the leading wholesalers for commercial vehicle spare parts in Europe. To keep in communication with an extremely mobile and fast-paced industry, the company has opted in favor of the messaging platform Retarus WebExpress
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Personally via all channels: trends in customer communication
Lire la suiteCompanies wishing to inform customers or employees in an up-to-date manner nowadays rely on more than one means of communication: the keywords in this regard are multi- or omnichannel. In order to not only reach recipients reliably, but also to gain their attention, a personalized form of address is essential.
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Email: Business communication with a future
Lire la suiteIn 1971 Ray Tomlinson sent the first email. Today, email has become the most important business communication channel of all – despite the growth of social media and new collaboration tools.