As online business continues to grow impressively, systems at the companies involved are generating ever more order confirmations, shipping details, and invoices – in short, there is a substantial increase in transactional emails. However, the proliferation of such emails can have a negative impact on the sender reputation of the company sending them. Our Email Deliverability Guide shows how this can be prevented.
The how-to manual defines the most important terminology for email transmission, sheds some light on the reasons for spam classification and explains procedures such as DKIM and SPF. The 12-page document also contains a crystal-clear guide on how companies can boost the delivery rates of their emails, as well as providing tips for the ideal email design.