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Retarus Press Release:

Retarus and Lexmark sales partnership going global

Increasing demand for digital fax solutions for MFPs as a result of “Faxploit” and “All IP”

Munich, 06.11.2018 // The global information logistics provider Retarus and Lexmark, a global imaging solutions leader, have agreed to take their cooperation to a global level: digital fax solutions for multifunctional printers (MFPs) from Lexmark and Retarus are now available worldwide, allowing companies to benefit from high delivery quality, increased data security and seamless reporting in All-IP networks. In addition, Lexmark MFPs can digitize fax communications even more easily.
Retarus and Lexmark strengthen sales partnership
One important advantage of Lexmark’s and Retarus’ global cooperation is the complete security portfolio provided by Retarus fax solutions for Lexmark MFPs. Particularly in times of security threats like, “faxploit” this partnership allows for reliable and secure fax communication: MFPs connected to Retarus’ fax infrastructure will no longer require a fax card or an analogue line. In addition, the Retarus solution generates the headers itself when faxes are received. Potential software-based fax attacks (e.g. via so-called hidden “payload”) are thus prevented before they can happen.

Comprehensive fax data security

“At Lexmark, we consider security to be our top priority. With Retarus’ solutions, we take fax security one step further, enhancing our already comprehensive data protection solutions for sending and receiving faxes,” explains Tim Speller, Director Global Alliances at Lexmark in Lexington. “Since we started our EMEA cooperation in 2017, we have come to appreciate Retarus as a reliable and specialized partner, who, as a quality leader, also fits in perfectly with our global strategy. Going global with Retarus was therefore a logical step. In addition, our customers benefit from Retarus’ expertise in digital workflow optimization.”

Digital fax functionality for workflow optimization

Another important reason for the expansion of the partnership is the growing demand for digital fax solutions for MFPs, even more so since telecommunications providers have largely converted their networks to digital switching technology (“All IP”). Faxes can not only be received and printed directly using the respective MFP with digital fax functionality but are also automatically available in a digital format. Hence, companies no longer need to choose between required paper documents and the digitalization of their core business processes, but will benefit from analogue and digital processing taking place simultaneously.

Ensuring that high performing fax operations are up and running

In addition, the combination of Lexmark MFPs and Retarus Cloud Fax Services also addresses another issue: From a technical point of view, fax data transmission always takes place in individual packages. However, fax machines are sensitive to packet losses, potentially causing them to lose the connection. As a result of the comprehensive digital fax functionality provided by Lexmark MFPs and Retarus, such potential disruptions are eliminated before they can occur in digital networks, ensuring a very high fax delivery rate.

“We are delighted to further expand our cooperation with Lexmark and to provide Lexmark business customers worldwide with our Cloud Fax Services,” adds Roland Augustin, Vice President Strategy at Retarus GmbH. “With Retarus Fax Services, documents can be sent and received securely and efficiently by fax and automatically integrated into digital workflows without any media breaks. This has become even more important since the telecommunications providers have switched to IP networks. With its highly developed interfaces, global availability and high reliability, Retarus Global Delivery Network ensures effective and successful communication-based business processes.”
Roland Augustin, Vice President Strategy, Retarus

About Retarus

Retarus is a global provider of APIs, gateways, and applications for messaging, email management, and the exchange of structured data for business processes – with top performance, security, and data protection, provided from the company's self-operated data centers around the globe. Founded in 1992 and headquartered in Munich, Germany, Retarus is owner-managed and proud of its innovation power. The company employs a staff of around 500 at 20 locations on four continents. Retarus' services are leveraged by the world's leading companies. The services are sold directly by Retarus or in close collaboration with selected partners. Analysts constantly commend Retarus' outstanding quality and reliability. More details: www.retarus.com

About Lexmark

Lexmark creates innovative imaging solutions and technologies that help customers worldwide print, secure and manage information with ease, efficiency and unmatched value.

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